Jul 23

The Relationship Between Consumption and Self

Here’s a thought of the day courtesy of Rob Walker, from Buying In:

“It’s easy to move from surrounding yourself with what you are to surrounding yourself to what you wish you were…. Problems arise when people use material goals and material experiences not to reflect who they are, but to construct who they are…. Not to reflect a self, but to build a self…. You are only what you surround yourself with? No. You surround yourself only with who you are.”

Post Category: Customer Insight

No Comments »

Jul 23

Welcome to the Dark Side

Post Category: Branding, Strategy, User Experience

1 Comment

Jun 23

Toronto UX Courses and Workshops

Post Category: User Experience, Rants & Raves, Events

1 Comment

Apr 15

Crickets, Likemind, and Network Theory, oh my!

Post Category: Events

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Mar 27

Blogging at ICE08

Post Category: Events

No Comments »

Mar 15

How do you define yourself?

Post Category: Innovation

1 Comment

Feb 20

What Goes into Planning a Social Media Strategy?

Post Category: Marketing, Strategy, User Experience

7 Comments

Feb 09

Toronto Likemind - Friday, February 15th

Post Category: Branding

1 Comment

Jan 22

Endless Conversations

Post Category: Branding, User Experience

1 Comment

Jan 18

Oops! I Goofed

Post Category: Customer Insight, Marketing

No Comments »

About

Audrey Carr is Director, Digital Strategy at Leo Burnett/Arc Worldwide in Toronto. This is her personal blog discussing all topics related to creating and managing customer experiences: business & design, branding, marketing, customer insight and strategic planning.

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On The Bookshelf

  • Brand Hijack
  • X-Teams
  • Niche Envy
  • A Masterclass in Brand Planning
  • Executing Your Strategy

See complete reading list on Listal